The UEFA European Championship (Trading and Advertising) (Scotland) Regulations 2020

Interpretation of Part 3S

This section has no associated Policy Notes

7.—(1) In this Part—

“advertisement” means any word, letter, image, mark, sound, light, model, sign, placard, board, notice, screen, awning, blind, flag, device, costume or representation—

(a)

whether illuminated or not, and

(b)

in the nature of, and employed wholly or partly for the purpose of, advertisement, promotion, announcement or direction,

“advertiser” means a person who engages in advertising activity,

“advertising activity” means an activity which is to be treated as advertising under section 13(1) of the Act,

“advertising attire” means—

(a)

a costume that is an advertisement, or

(b)

clothing on which an advertisement is displayed,

“Euro 2020 Product Categories” means those categories of goods or services set out in schedule 4,

“promotional material” means a document or article distributed or provided wholly or partly for the purposes of promotion, advertisement, announcement or direction,

“railway station” includes a subway station, and

“the Town and Country Planning Regulations” means the Town and Country Planning (Control of Advertisements) (Scotland) Regulations 1984 M1.

(2) In this Part, “displaying an advertisement” includes—

(a)projecting, emitting, screening or exhibiting an advertisement,

(b)carrying or holding an advertisement or an apparatus by which an advertisement is displayed,

(c)providing for an advertisement to be displayed—

(i)on an animal, or

(ii)on apparatus which is carried or held by an animal.

(3) Advertising activity that consists of the display of an advertisement on a hand-held device is not to be treated as advertising for the purposes of section 13(1) of the Act unless the advertiser intends the advertisement to be displayed, by means of the device, to the public at large (rather than only to the individual using the device).

(4) In paragraph (3), “hand-held device” means a hand-held mobile telephone or other personal interactive communication device.

Commencement Information

I1Reg. 7 in force at 18.12.2020, see reg. 1(1)

Marginal Citations