Reg. 23 in operation at 11.1.2008, see reg. 1(2)

http://www.legislation.gov.uk/nisr/2007/506/regulation/23/2008-01-11The Infant Formula and Follow-on Formula Regulations (Northern Ireland) 2007Breast feedingFood standardsCareFood safetyPublic order, justice and rightsenFOODStatute Law Database2024-05-20Expert Participation2008-01-11These Regulations give effect to Commission Directive 2006/141/EC on infant formulae and follow-on formulae and amending Directive 1999/21/EC (OJ No. L401, 30.12.2006, p.1) and Council Directive 92/52/EEC on infant formulae and follow-on formulae intended for export to third countries (OJ No. L179, 1.7.1992, p.129).Restrictions on promotion of infant formula23.(1)

A person shall not at any place where any infant formula is sold by retail—

(a)

advertise any infant formula;

(b)

make any special display of an infant formula designed to promote sales;

(c)

give away—

(i)

any infant formula as a free sample, or

(ii)

any coupon which may be used to purchase an infant formula at a discount;

(d)

promote the sale of an infant formula by means of premiums, special sales, loss-leaders or tie-in sales; or

(e)

undertake any other promotional activity to induce the sale of an infant formula.

(2)

A manufacturer or distributor of any infant formula shall not provide for promotional purposes any infant formula free or at a reduced or discounted price, or any gift designed to promote the sale of an infant formula, to—

(a)

the general public;

(b)

pregnant women;

(c)

mothers; or

(d)

members of the families of persons mentioned in sub-paragraphs(b) and (c),

either directly, or indirectly through the health care system or health workers.

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Reg. 23 in operation at 11.1.2008, see
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