promote and support sustainable production and consumption models;

encourage the design, manufacturing and use of products that are resource-efficient, durable (including in terms of life span and absence of planned obsolescence), reparable, re-usable and upgradable;

target products containing critical raw materials to prevent those materials becoming waste;

encourage the re-use of products and the setting up of systems promoting repair and re-use activities, including in particular for electrical and electronic equipment, textiles and furniture, as well as packaging and construction materials and products;

encourage, as appropriate and without prejudice to intellectual property rights, the availability of spare parts, instruction manuals, technical information, or other instruments, equipment or software enabling the repair and re-use of products without compromising their quality and safety;

reduce waste generation in processes related to industrial production, extraction of minerals, manufacturing, construction and demolition, taking into account best available techniques;

reduce the generation of food waste in primary production, in processing and manufacturing, in retail and other distribution of food, in restaurants and food services as well as in households;

encourage food donation and other redistribution for human consumption, prioritising human use over animal feed and the reprocessing into non-food products;

promote the reduction of the content of hazardous substances in materials and products;

reduce the generation of waste, in particular waste that is not suitable for preparing for re-use or recycling;

identify products that are the main sources of littering and take appropriate measures to prevent and reduce litter from such products;

aim to halt the generation of marine litter; and

develop and support information campaigns to raise awareness about waste prevention and littering.