Restrictions on promotion of infant formulae

19.  No person shall at any place where any infant formula is sold by retail—

(a)advertise any infant formula;

(b)make any special display of an infant formula designed to promote sales;

(c)give away—

(i)any infant formula as a free sample; or

(ii)any coupon which may be used to purchase an infant formula at a discount;

(d)promote the sale of an infant formula by means of premiums, special sales, loss– leaders or tie–in sales; or

(e)undertake any other promotional activity to induce the sale of an infant formula.